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So The Great Gatsby is set to be the film of the year. ‘So what?’ you say, well whether you like it or not this film is influencing what you wear…yes really!

Starring Hollywood hunk Leonardo DiCaprio (man-crush alert) and Hollywood hottie Carey Mulligan this flick is full to the brim of roaring 1920’s style, razzle dazzling glamour, tragedy and bootleg kings.

Not convinced you’ll be embracing the 1020’s trends?

You’ll be in the grasp of Gatsby fever before long, mark our words and don’t panic we won’t be asking you to work an extendable cigarette holders just yet…well we don’t stock them.

So what should you be wearing this season to get into the swing of Gatsby? Well leather riding boots, mustaches and pocket watches aside; working the 1920’s look is easier than you think with these great buys.

Men's Shirts Men's Blazers Men's Waistcoats Men's Brogues Image Map
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Posted in Get the look By liz harris

Zayn Malik Goes Grunge

16/04/2013 16:17

Zayn Malik Get The Look

Not only is he in one of the biggest boy bands of all time, (FYI that's One Direction if you've been hiding under a rock), got Perrie Edwards on his arm and millions in the bank but there’s one main thing that’s got us all giving Zayn Malik some man love – his style.

Oh and boy oh boy does Zayn (yeah we are on first name terms now) have style.

Keeping his looks simple with lashings of layering it’s no wonder he not only has hoards of female fans but lots of green-eyed male admirers too.

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Posted in Get the look By liz harris

towie mens

If there’s one key look the TOWIE lads go for it’s the jeans, shirt and blazer combo.

Whether it’s for day to day wear or a night out at the Sugar Hut or Bar Blanco you can guarantee Mario Falcone and Ricky

Rayment will be working the look.

A mix of casual and smart the look is a classic wardrobe essential.

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Posted in Get the look By liz harris

Women's: Get the TOWIE Style

04/03/2013 15:10

Womens TOWIE Style

If there's a look all the TOWIE girls love it's a good dress, leather jacket and statement heels combo.

Whilst most of us would work it on a night out, they favour it on a day to day basis, oozing glamour and femininity.

If you fancy recreating their infamous look its never been easier with our wide range of womenswear pieces.


Girls you don't have to live in Essex or live the lavish lifestyle to ooze Essex glamour. 


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Posted in Get the look By liz harris

Get the Look: Kirk Norcross

27/02/2013 16:19

Kirk Norcross get the look

Out of all the TOWIE lads, Kirk is arguably one of the most stylish.

With his cheeky chappy attitude and laid back style it's no wonder he managed to get Lauren Pope as a girlfriend, not to mention dates with Lucy Mecklenburgh, Amy Childs and Billi Mucklow...blimey!

When it comes to sartorial success, Kirk has it covered; not overly daring with his clothing choices he ensures he never gets it wrong.

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Posted in Get the look By liz harris

Get the Look: Jessica Wright

25/02/2013 15:22

Jessica Wright The Only Way is Essex

Love ‘em or hate ‘em you can’t deny that when a TOWIE member gets it right in the sartorial stakes, they really get it right.

As you know we are the excited new sponsors of the hit ITV2 show (we may drop that in a couple more times…what can I say, we’re excited) we thought we would show you how to achieve the Essex look at a fraction of the price, with the finest Blue Inc products – great huh?

First up we have the ultimate girlie girl, Jessica Wright…

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Posted in Get the look By liz harris

boyz stuff looks

Kids can be a pain to dress. They like something one minute, hate it the next, not to mention with all the playing they do with their friends, clothes don't tend to last too long.

Why not keep the costs down and style up with a key buy? This week it's our Industrialize Aztec Chimp T Shirt.

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Posted in Get the look By liz harris

boyz stuff hoody

We know you loved last weeks Boyz Stuff looks post so we thought we would post another one for you!

Whilst last week was concentrating on must have denim jeans, this week we'll be looking at why a plain hoody is an essential piece for a growing lads wardrobe.

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Posted in Get the look By liz harris

boyz stuff jeans

Boys can be tricky when it comes to clothing.

Let’s face it; many just want to look cool without being dragged around the shops by an adult.

With that in mind we’ve composed three completely different, achingly cool looks using the same pair of jeans and three different tops.

It goes to show, a wardrobe doesn't need to be stuffed full to look stylish!

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Posted in Get the look By liz harris

Men's Spring/Summer Trends

23/12/2012 16:00

Trends Want to know what you should be wearing next season?

We've spoken to the guy in the know, our Menswear Buyer/Assistant Buyer James Cooper so what did he have to say?...

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Posted in Get the look By liz harris